Adobe Symposium 2017

4 May, 2017 | Grand Hyatt, Mumbai | #AdobeSymp

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Conference Speakers

The top thinkers and leaders in digital are coming to Adobe Symposium. Learn from entrepreneurs, innovators and marketers who continue to push the boundaries of digital marketing and advertising to make businesses more successful.

Speakers



Chairman, President and Chief Executive Officer
Adobe



Managing Director
Idea Cellular Ltd.
Director – Aditya Birla Management Corporation Private Ltd.



CEO, Lifestyle Business
Raymond Limited



President – Home Improvement, International & IT
Asian Paints Limited



President, Adobe Asia Pacific
Adobe



Vice President of Marketing Strategy for Digital Marketing
Adobe



Professional Badminton Player - India



Indian Bollywood Actor & Stand-up Comedian



CEO-Retail & Online
Ferns N Petals



Vice President and Head - Analytics and Decision Sciences
Flipkart



Chief Digital Officer
Raymond Limited



Head – Online Marketing and Analytics
Makemytrip.com



Head - eCommerce and Big Data
Infiniti Retail



Associate Director, Engagement Marketing
ShopClues



Chief Marketing Officer
Nykaa.com



Head - Digital Marketing & Loyalty Programme Ops
ITC Hotels



Digital Project Lead
Idea Cellular Ltd



Associate Director, Digital Marketing Initiatives
IDFC Bank



Vice President & Head of Global Service Line for Marketing and Experience Platforms
SapientRazorfish



Managing Director
South Asia
Adobe



Director, APAC, Adobe Marketing Cloud



Director, Market Development
Adobe APAC



Director, Marketing Cloud, Technical Marketing
Adobe



Product Marketing Director, Mobile & Advanced Analytics
Adobe



VP Adobe Campaign, Digital Marketing
Adobe



Sales Director, Digital Marketing
Adobe



Head of Industry Strategy APAC
Adobe



Director - Solution Consulting, India
Adobe



Principal Solution Consultant
Adobe India



Sr. Solutions Consultant, Digital Marketing
Adobe



Sr. Solutions Consultant, Digital Marketing
Adobe



Sr. Solutions Consultant, Digital Marketing
Adobe



Head of Industry Strategy - Retail, Travel & Hospitality
Adobe



Head of Technical Evangelism, M&E
Adobe



Head of Digital Transformation
Adobe



Group Product Manager, AEM Forms
Adobe



Senior Multi-Solution Architect, Adobe Global Services
Adobe



Solutions Consultant - Digital Media
Adobe



Solutions Engineer, Digital Marketing
Adobe



Digital Marketing Specialist
Adobe



Primetime Sales Specialist
Adobe



Member of Technical Staff, Big Data Experience Lab
Adobe



Senior Computer Scientist
Adobe



Member of Technical Staff, Big Data Experience Lab
Adobe

Shantanu Narayen
Chairman, President and Chief Executive Officer
Adobe
Preserving the status quo is not a winning strategy. As Adobe CEO, this core belief drove Shantanu and his leadership team’s successful transformation of Adobe, moving its creative software franchise from the desktop to the cloud, while creating and leading the explosive digital marketing category. He is passionate about building and empowering teams to drive product innovation and scale Adobe’s business globally, while advancing the company as a respected global brand and corporate citizen. Originally from Hyderabad, India, Shantanu has an undergraduate degree in electronics engineering, a master’s degree in computer science, and an MBA from UC Berkeley. He is a board member of Pfizer and U.S.-India Business Council, and was named one of the world’s best CEOs by Barron’s magazine in 2016.

If Shantanu were not at Adobe, he would be a professional golfer.

Download full bio (PDF) ›
Himanshu Kapania
Managing Director, Idea Cellular Ltd.
Director – Aditya Birla Management Corporation Private Ltd.
Himanshu, an alumnus of BIT (Mesra) (1979-1983) and IIM, Bangalore (1988-1990) is currently the Managing Director of Idea Cellular Limited and serves as Director with ‘Aditya Birla Management Corporation Private Limited’ the strategic advisory unit of Aditya Birla Group.

Himanshu, a veteran in the Indian Telecom Industry, has contributed immensely to the evolution of the industry and has engineered Idea’s fast paced growth making it one of the top players and fastest growing mobile operator in India. He has been instrumental in getting Idea to attain substantial spectrum holding of nearly 900 MHz across FDD and TDD bands to achieve national wireless broadband footprint.

Himanshu has been consistently recognized for his leadership skills and a recipient of many awards. At the prestigious CNBC India Business Leader Awards (IBLA) 2016, Idea Cellular was awarded the ‘Outstanding Company of the Year’.

Himanshu was the former Chairman of Cellular Operators Association of India (COAI) for the period 2012-12, the body representing interest of GSM operators in India. Himanshu was also on the GSMA Board – the international body formulating and driving global GSM eco-system.

Himanshu’s current focus is getting Idea ready for future high potential wireless broadband business with specific emphasis on 3G and 4G services.
Sanjay Behl
CEO, Lifestyle Business
Raymond Limited
Sanjay is currently the CEO of Raymond Lifestyle and is responsible for Textile, Apparel and Retail businesses. He is also a management board member of Raymond Apparel Limited.

In his current role, his mandate is to transform Raymond from a suiting manufacturing behemoth of over 90 – years legacy into becoming a cutting – edge fashion retail organisation by 2020 in India, and selectively globally.

Besides a little under 4 year in Textile industry, Sanjay has over two decades of prior work experience with 10-years in FMCG and 10-years in Telecom. He has worked with HUL, Nokia and Reliance in diverse functional and business leadership capacities across all the organizations, in India, Asia-Pacific and Globally. He has led some of of the top Indian and Global brands – Vim, Cif, Domestos, Surf, Rin, Sunlight, Nokia, Reliance amongst others.

Sanjay brings with him a wealth of business and brand leadership experience ranging across consumer goods to serve industry – project set–up, operation scale–up and managing large established brands and businesses. Through his career he has led teams of diverse skill sets, experience, scale, structures, locations, cultures and nationalities.

His strong consumer focus, executional excellence, innovative marketing models and entrepreneurial drive has ensured sustainable, profitable and exponential business growth in all his assignments. Apart from numerous industry awards in India and globally, he also has 3 Global IPR’s in Brand & Marketing operations.

Sanjay graduated from IIT BHU (Varanasi) and is an MBA from Sydenham Institute of Management, Mumbai. He is also an avid enthusiast of technology and gadgets, a die-hard cricket aficionado and enjoys painting in his leisure time.
Manish Choksi
President – Home Improvement, International & IT
Asian Paints Limited
He joined Asian Paints in 1992 and has held various post across Sales, Engineering, Marketing in the Decorative and Industrial paint businesses and was till recently the Chief – Corporate Strategy & CIO and was responsible for corporate planning and information technology. As Chief Information Officer, he has spearheaded the move to leverage new IT solutions across the Extended Enterprise for growth and achieving improved business performance. He is a member of the Executive Council of Asian Paints group. He has been a catalyst for the company’s foray into services such as painting / décor / home improvement solutions as well as new initiatives.
Paul Robson
President, Adobe Asia Pacific
Adobe
Paul believes the Asia Pacific region is the most exciting and dynamic place in the world to do business. As the leader of Adobe Asia Pacific, Paul advises brands on digital transformation, and how they can put customer experience at the centre of everything they do to drive business growth. Paul is passionate about the role technology can play in delivering amazing experiences, especially in emerging markets where mobile is almost ubiquitous.

Prior to joining Adobe, Paul was Vice President and General Manager for HP’s Networking Division across Asia Pacific and Japan. Paul was also the founding director of a successful online start up, Wedding Gifts Direct.

Paul is a graduate of the Australian Institute of Company Directors and is on the boards of the Association for Data-Driven Marketing and Advertising (ADMA), Tresillian, the Royal Society for the Welfare of Mothers and Babies, and the Investment Advisory Board of Alchemy Ventures. He is also an active member of the Australian Surf Life Saving Association.

Paul holds a Diploma in Market Research, a Bachelor of Commerce in Marketing, a Graduate Diploma in International Business and has attended a variety of general management and executive courses at institutions including the Haas School of Business at UC Berkley, INSEAD and the Australian Graduate School of Management.

Follow Paul on Twitter: @Paul_A_Robson
Suresh Vittal
Vice President of Marketing Strategy for Digital Marketing
Adobe
As vice president of Marketing Strategy, Suresh Vittal creates and drives implementation of go-to-market initiatives across the Digital Marketing business at Adobe, including the six solutions and core services within the Adobe Marketing Cloud, Adobe Primetime, PhoneGap for Enterprise and Digital Publishing Suite.

Vittal joined Adobe through the company’s acquisition of Neolane in 2013 where he served as chief product officer. Vittal oversaw integration of the Neolane’s technology to create Adobe Campaign - the sixth Adobe Marketing Cloud solution. Prior to Neolane, he was instrumental in establishing and scaling the Customer Intelligence practice at Forrester Research, which focused on enterprise marketing technologies, database marketing strategies, and customer analytics.
Saina Nehwal
Professional Badminton Player - India
Saina Nehwal is the first Indian woman to rise to the quarter finals of the Olympics, and she is also the first Indian woman to be ranked as the world’s number 1 badminton player by the Badminton World Federation.

In 2006, she surged onto the global scene when she became the first Indian woman and the youngest player from Asia to win a 4-star tournament, the Philippines Open. In 2008, she became the first Indian to win the World Junior Badminton Championship. A year later, in 2009, she became the first Indian to win a Super Series tournament, by clinching the Indonesia Open.

Saina was a teenage sensation when she won the Under-19 national championships. She developed her game quickly and started winning major trophies in the professional circuit. She became the first Indian badminton player to win a BWF Super Series, the most prominent badminton series of the world and continued to impress on her way, to winning the gold medal at the Commonwealth Games held in Delhi in 2010. However, the most important win of her career was without a doubt, her bronze medal-winning performance at the London Olympics in 2012.

Saina holds 23 international titles and is without doubt, one of India’s leading sportspersons. She was conferred the Arjuna Award in 2009 and the Rajiv Gandhi Khel Ratna Award in 2009-2010. The Government of India honoured her with the Padma Shri in 2010 and the prestigious Padma Bhushan in 2016.

In 2012, Saina published her autobiography titled 'Playing to win, my life on and off court'. Saina also holds a brown belt in karate.
Vir Das
Indian Bollywood Actor & Stand-up Comedian
Vir was born in Dehradun and has lived in Africa and studied in Indian Language School in Lagos, Nigeria, Shimla and Delhi. He obtained a Bachelor's degree from Knox College, Illinois in Economics & Theatre with a concentration in performance. After graduating from Knox, He was accepted into the Stanislavsky Program of Moscow Arts Theatre.

It was at Knox that Vir first explored stand-up comedy with his first (1-1/2 hour) special, Brown Men Can't Hump, which debuted in Knox's Harbach Theatre.

He performed at the Habitat Center, New Delhi on a visit to India. While in the USA, Vir was a cast member in three sketch comedy troupes.

Vir returned to India in April 2003 and since then has performed over 100 comedy shows in all the major cities. He has debuted six (1.5 hour) comedy specials written, directed by and starring him at the India Habitat center to audiences of over 900 a night.

Vir started his career on TV when he hosted two TV shows on Zoom Channel. The first one was Is Route Ki Sabhin Linein Maast Hain where he was an agony uncle. The second was his own stand-up comedy late night show Ek Rahin Vir. Vir has also hosted Top Drive getaway for Star World.

Vir hosted Cricket Firsts, a sports comedy show on Zee Sports (now TEN Action+). He did improvisational comedy on SAB TV's Lo Kar Lo Baat. He can be seen anchoring Now Not Showing on CNN-IBN.

Most importantly, Vir is the host of News on the Loose, his own news comedy show on CNBC-TV18.

Vir was cast as the comic relief by winning one of the principal characters in The Curse of King Tut's Tomb, a Hallmark mini-series filmed in India. He can be seen in Vipul Shah's hit movie Namastey London.

The Indian Express has called him 'a comedian to watch out for' and 'India's Answer to Jay Leno'. The Hindustan Times calls him 'simply hysterical'. Delhi Times has listed him as one of Delhi's Top Ten Dream Men. The Pioneer has called him 'The Funniest Kid in India'. Verve has called him 'India's only true comic'.

Vir has approximately 35 plays, over 100 stand-up comedy shows, 8 TV shows, 2 movies and 6 comedy specials behind him. He is writing comedic columns for Femina, Maxim, Exotica, DNA and Tehelka.
Pawan Gadia
CEO-Retail & Online
Ferns N Petals
With an enriching experience of more than three decades, half of which was in Steel products of Automobiles and Railways, Pawan joined Ferns N Petals in 2001. Today, he has achieved an unparalleled leadership position in the floral retail segment in a span of 16 years! Changing the league of retail and e-commerce at Ferns N Petals and capitalizing on innovation to transform the growth landscape.

At the time of his joining, the brand had only 7 franchised outlets. In 2002, he strategized and incorporated the retail and franchising wing of the company. He formulated various franchise offerings by creating support mechanism to sustain and monitor the same. In the same year, he started the e-commerce division and is responsible for managing its operations in India and UAE. He has successfully brought www.fnp.com to be the front runner in a floral segment. Today www.fnp.com is the country’s leading online floral and gifting portal. The division has a target of achieving 150 Cr this year. Today, FNP is the largest floral retail chain in the world having a staggering network of 230 outlets in 100 cities PAN India and delivers across 155 countries and that is the largest in flower delivery sector.

Pawan Gadia strongly believes in empowering his team to become efficient future CEOs and letting them take ownership of their work.
Ravi Vijayaraghavan
Vice President and Head - Analytics and Decision Sciences
Flipkart
Dr. Ravi Vijayaraghavan is a Vice President at Flipkart where he leads the Analytics and Decision Sciences organization. This team is responsible for leveraging data, analytics and science to create true business impact across the value chain of the business.

Prior to joining Flipkart, Ravi was the Chief Data Scientist and Global Head of the Analytics and Data Sciences Organization at [24]7 inc. – a silicon valley based company that builds software products for customer service and sales. At [24]7 Ravi and his team were responsible for invention, development, implementation, and optimization of all analytics and machine learning driven solutions that form the core of [24]7's product offerings. These products and solutions leverage predictive analytics to enable a more intuitive customer care experience for consumers through online and offline channels.

Before joining [24]7, Ravi held a variety of leadership roles at Ford Motor Company. His contributions were in the applications of computing and analytics to the design and optimization of business and engineering systems. He was the recipient of a Henry Ford Technology Award – the highest technical recognition at Ford. Ravi was also a vice president and part of the executive leadership team of Mu Sigma Inc., a Chicago/Bangalore based pure-play analytical services company.

Ravi has 25+ patent filings, many refereed publications and has presented as invited/ keynote speaker at several international conferences. Ravi holds a Bachelor's degree in Engineering from the Indian Institute of Technology - Madras, a PhD from University of Wisconsin-Madison, and an MBA from the Ross School of Business, University of Michigan – Ann Arbor.

Ravi currently lives in Bangalore with his wife and son.
Uma Talreja
Chief Digital Officer
Raymond Limited
Uma is the key architect for the digital roadmap for Raymond Ltd, a 91 year old legacy brand that has created the men’s clothing market with its fine fabrics proposition.

With almost 20 years of experience in marketing especially in the formative years of the retail industry, she has been a part of strategic teams at leading Indian retailers like Shoppers Stop, Aditya Birla Retail, Tata-Trent (Westside department stores) and launched Burger King in India.

Her passion for customer centricity and creating retail experiences for consumers and strong alignment to data driven marketing, led the management of Raymond hand over the mandate for digital transformation to her.

In her role she us leading Raymond’s efforts on strategy for digital consumers including the Ecommerce business , Omni Channel Strategy, technology and roll out, CRM and integrated customer analytics. In her new role, she heads a recently created Digital Customer Centre for Raymond that integrates this into an end to end effort for the organisation.
Anuj Malhotra
Head – Online Marketing and Analytics
Makemytrip.com
Anuj Malhotra, heads online marketing and analytics at Makemytrip.com. He is responsible for customer growth and acquisition, as well as overseeing web and mobile analytics platforms. Anuj’s passion for analytical approach to business was formed in his early career, while he was an undergraduate student at IIT Bombay involved with a start-up building CFD products for industrial applications. Prior to joining Makemytrip, Anuj was heading SEM at Amazon in Seattle, and has 12 years of diverse experience in banking, consulting, and online marketing in India and USA.

Anuj lives in Gurgaon. He loves travelling and developing new skills - scuba diving being his latest interest.
Maneesh Mittal
Head - eCommerce and Big Data
Infiniti Retail
Maneesh Mittal is a general management professional with over 16 years of experience across functions and industries, in India and overseas.

Currently, as Head – eCommerce & Big Data at Croma, he is responsible for delivering a seamless omnichannel experience for customers. As a member of the TAS cadre, Maneesh has worked with Tata Capital Ltd & with Tata Communications where he was instrumental in setting up the Intelligent Network Services for the retail business, and in successfully bidding for & being a founding member of the second integrated telecom operator in South Africa, subsequently named Neotel. His roles at Neotel included the creation & marketing of the Brand Identify as well as setting up the Consumer Business Unit, including the launch of the first retail offerings through the introduction of EV-DO Rev A CDMA network in South Africa.

Maneesh was recently cited amongst ‘Top 50 Most Influential eCommerce Professionals of India’, 2017 by CMO Asia, and has in the past been a winner of a regional IBM-CSI Young IT Professional Award.
Sameer Jain
Associate Director, Engagement Marketing
ShopClues
Sameer is a tech marketing professional with 10 years of experience in Online Retail, Online Travel, Automobile and IT. Having worked with Organizations like Infosys, Oracle, Maruti Suzuki and Makemytrip in the past, he is currently riding the Indian eRetail roller coaster with ShopClues. In his current role he leads Onsite Marketing & Marketing Strategy and his core competence is Conversion Optimization, Business Strategy and Digital Analytics.
Hitesh Malhotra
Chief Marketing Officer
Nykaa.com
A management graduate from UC- Berkeley, Hitesh is true left and right-brain professional. Hitesh has been involved in versatile roles throughout his career. Ranging from strategy formation and all level analytics at Levi Strauss, USA to best in class engagement practices with MakeMyTrip.com. Hitesh's spread of responsibilities have helped him hone his skills in performance marketing, integrated communication and engagement strategy for the brand. Using innovative marketing tools, Hitesh has developed a good understanding of online consumer behavior, and therefore, has been a part of path breaking campaigns that have elevated the course of businesses.
Baldev Dhir
Head - Digital Marketing & Loyalty Programme Ops
ITC Hotels
A thoroughbred public school product (The Scindia School, Gwalior), a commerce graduate and MBA in Marketing, Baldev joined ITC Hotels in 1999.

Starting out in the Sales function at the iconic ITC Maurya, New Delhi, he was then assigned the responsibility of managing the guest loyalty and recognition programmes of ITC Hotels. Having gained a rich insight into customer behaviour and preferences in conjunction to luxury hotels in India, he took over the responsibility of shaping ITC Hotels presence on the digital ecosystem.

According to him, the digital marketing sphere is one of the most exciting fields in the hotel industry, as it continues to evolve on a daily basis, where change is the only constant, thereby throwing fresh challenges on an hourly basis. Of all the digital domains, its social media marketing he is most passionate about.

Baldev resides in Gurgaon and is a big Real Madrid & Liverpool fan and an avid golfer.
Udai Pinnali
Digital Project Lead
Idea Cellular Ltd
Udai currently holds the dual responsibilities of leading Idea Cellular’s digital sales & service transformation project, while driving revenue through Idea’s website and mobile app. As part of the transformation, he drives strategies for digital analytics, omni-channel experiences and e-commerce – from identifying the right technology platforms to building processes to deliver success.

An entrant into the Aditya Birla Group through its pan-Group leadership program, Udai’s 8 year spell at Idea has spanned across product & brand marketing, service operations and strategy. His stint with the Managing Director’s office was the starting point of his involvement in digital where he helped the management craft its first digital strategy. Later, Udai went on to lead the Digital vertical within the brand team before taking over the transformation project.

Earlier, Udai managed sales portfolios in Larsen & Toubro’s construction and mining equipment division before going to IIM Bangalore to pursue his MBA.
Deepak Oram
Associate Director, Digital Marketing Initiatives
IDFC Bank
Deepak heads digital marketing technology for IDFC Bank. Deepak has worked in banking, telecom and start-up sectors with a focus on digital strategy and transformation. He is a graduate of IIM Kozhikode, a self-taught coder and designer, who started out as an entrepreneur.
Saurabh Das
Vice President & Head of Global Service Line for Marketing and Experience Platforms
SapientRazorfish
Saurabh heads the Global service line for Marketing and Campaign platforms for SapientRazorfish. In his role, Saurabh is responsible for revenue growth of the service line, delivery execution, solutions and propositions, capability and engineering.

Prior to this, Saurabh led the technology practice in APAC as well as played various leadership roles across Europe & North America.

Saurabh's roots are in technology but he has a unique blend of skills which includes strategy, enterprise & digital transformation, in-depth industry knowledge, marketing and experience technology.

Saurabh has been a speaker at Adobe Symposium in Singapore, Sydney and Mumbai.

He is active on: Twitter @sdas_sape | Linkedin
Kulmeet Bawa
Managing Director
South Asia
Adobe
Kulmeet Bawa heads business for Adobe Systems in the South Asia region with a specific focus on expanding footprint across verticals. He is responsible for growing the Sales and Marketing function within Large Enterprises, Mid-market as well as the Government and Education sector and drives adoption of the entire spectrum of Adobe’s Creative and Marketing Cloud offerings.

As a business leader with cross functional experience, Kulmeet brings to the table an excellent understanding of Enterprises and their needs in today’s digital era. Creating new businesses from the scratch or turning around businesses with renewed vigour is his passion and he has proven it in scaling large businesses at lightning speed.

When not at work, Kulmeet enjoys his game of Golf, is a voracious reader, an avid traveler and most of all enjoys spending time with his two daughters.
Siva Ganeshanandan
Director, APAC, Adobe Marketing Cloud
Adobe
“I’m the person who helps bridge the gap between the business objectives of marketing professionals and the increasingly amazing but confusing technology that has the potential to help them do their jobs more successfully than ever before.” explains Siva Ganeshanandan, Director, Adobe Marketing Cloud in Asia Pacific.

Siva’s role at Adobe provides him with insights into how marketers are applying new technology to traditional techniques for results that drive their business growth. “Adobe’s marketing customers across Asia Pacific are engaged in some incredibly innovative digital and social marketing programs. Listening to our customer base and ensuring our technology and solutions are closely aligned to their needs is a constant inspiration.”

As part of his regional duties, Siva also leads Adobe’s industry specialist team that provides executive level consulting and digital roadmaps for Adobe’s most strategic customers.

Siva has fourteen years experience in the industry, eleven of these in Asia Pacific. He joined Adobe in 2011, having held senior roles for many years with companies including Interwoven, where after running APAC marketing, he led the regional Optimost business. He started his career with Cisco Systems in the UK before joining Mirror Image, the content delivery provider, in a role that brought him to Singapore.
Michael Stoddart
Director, Market Development
Adobe APAC
Michael Stoddart leads the Market Development team for Adobe in Asia Pacific, supporting Adobe's enterprise customers as they undertake digital content transformation. Michael's longevity, industry knowledge and strategic vision have built significant awareness in the business and creative communities.
Marc Eaman
Director, Marketing Cloud, Technical Marketing
Adobe
As Director, Marketing Cloud Technical Marketing and an Evangelist for Adobe, Marc is responsible for technical marketing and evangelism activities for all Adobe Marketing Cloud solutions and the underlying data platform. Marc’s teams represent the business in the following areas:

  • Marketing Cloud & Solution Vision Demos – technical presentations, analyst & press presentations, customer briefings, and industry events
  • Field and market enablement for best practice use of Marketing Cloud technologies
  • Development and enablement of field-ready demonstrations and assets to showcase value of Adobe technologies
  • Evangelism in sales, across social networks, at industry events around the world, and through publications
With thirty years of experience in high-tech marketing and sales management, Marc brings an insightful and balanced vision to audiences worldwide. A popular speaker at enterprise, government, press, and analyst events, he has been a featured presenter at industry conferences throughout North America, Europe, and Asia. He has also participated in keynote presentations at Digital Marketing Summit, FOSE, SAPphire, PDF Conference, Seybold Seminars, and MacWorld, as well as countless high profile technology events on radio, television, and the web.

In 2013, Marc was honored with the prestigious Adobe Founders’ Award. This peer-nominated award recognizes employees who exemplify Adobe’s core values of being Genuine, Exceptional, Innovative and Involved, who have made a significant contribution/impact to the company.
Arun Bhattacharya
Product Marketing Director, Mobile & Advanced Analytics
Adobe
Arun is responsible for global success of mobile and advanced analytics adoption across all Adobe solutions and customers within the Experience Cloud and Creative Cloud. He has over 2 decades of driving product marketing leadership across global technology brands like Intel, HP, CA Technologies, Citrix and Cadence. Arun has an undergraduate degree in industrial engineering from India and an MBA in marketing and finance from Rice University in Houston, Texas.
Stephan Dietrich
VP Adobe Campaign, Digital Marketing
Adobe
Stephan Dietrich is Vice President of Adobe Campaign. In this role, he is responsible for driving the strategic development and global business growth of the Campaign product, one of eight solutions that comprise the Adobe Marketing Cloud. He joined Adobe through the Neolane acquisition in 2013. As one of its founders, Stephan served as President of Neolane and was the driving force behind its massive growth in North America and its acquisition by Adobe for $600 million.

Bringing more than 20 years of enterprise software and marketing expertise, as well as a broad range of management experience in the high-tech arena, Stephan and his team work with clients to redefine the way brands engage with prospects and customers across multiple channels.

Prior to Adobe and Neolane, Dietrich was CEO of Cubicsoft and co-founder of AGDS, a company sold to Peregrine Systems, now HP. Dietrich holds a MS degree from Ecole Centrale de Paris and an MBA from the College des Ingenieurs.
Tai Morshed
Sales Director, Digital Marketing
Adobe
Tai has over 13 years of Digital Advertising experience with a focus on SAS platforms in CRM, Social, and Video. Tai has been with TubeMogul for the last three and half years, spending the first two and half years in their NYC offices, experiencing first hand the rapid development of Programmatic Technologies and helping Brands, Agencies, and Media Buyers transform their Media Buying practices. As of Feb 2016, Tai joined TubeMogul’s Singapore offices, focusing on leveraging his experience to help Brands, Agencies, and Media Buyers strategize, plan and implement Programmatic practices as a Discipline.
Murray Howe
Head of Industry Strategy APAC
Adobe
Murray works with leaders from across the APAC region driven by a strong belief that, in Peter Drucker words “the purpose of a company is to create customers.” So, Murray gains inspiration from leaders that share his passion for customer, competition and innovation.

With over 20 years of experience gained across diversified consumer goods, consumer finance & insurance in Australia and Europe, he is a marketer at heart with a focus on mastering the leadership skills needed for affecting digitally led transformational change, and experience led innovation opportunities in large corporations.

Today he lives his passion through one of the most exciting & innovative companies in this field, helping organisations understand & adapt to the opportunities & challenges presented by becoming an experience led business.

Murray lives in Sydney with his young family and enjoys the northern beaches, the Manly Marlins, tennis, sailing when he can, and snow skiing.
Ram Seshadri
Director - Solution Consulting, India
Adobe
Ram is a business leader with over 20 years of expertise in the Digital Customer Experience space. He has architected several winning digital propositions and delivered consumer experience programs for global clients across India, US, UK and Europe. Ram runs the Digital Marketing and Digital Media Solution Consulting team for Adobe India. In this role, Ram’s main responsibility is to help businesses in seeing the value of Adobe Digital Media and Digital Marketing solutions by architecting solutions that address their business problems and opportunities.
Vyshak Venugopalan
Principal Solution Consultant
Adobe India
Vyshak Venugopalan is a Principal Solution Consultant at Adobe India. He is primarily responsible for building enterprise solutions for customers and evangelizing Adobe tools and technology stack for Digital Marketing across the country. He comes with over ten years of in-depth experience on web/digital marketing technologies while his core expertise lies in Web Content Management, Online Analytics and Site optimization. Prior to joining Adobe he was a technical consultant for RIA’s based on Adobe Flex. Vyshak is an engineering gold medalist from Anna University and likes to spend his spare time with multifarious gadgets, reading books and listening to music.
Rishi Bhargava
Sr. Solutions Consultant, Digital Marketing
Adobe
Rishi Bhargava is part of Solution Consulting Team at Adobe India. His responsibility at Adobe includes building enterprise solutions for customers and developing strong ecosystem around Adobe technology for Digital Marketing. He comes with over sixteen years of in-depth experience on varying digital technologies. Prior to joining Adobe he was Collaboration Solutions Architect at IBM India, responsible for IBM's Digital Experience & Enterprise Social Solutions business in India. Rishi is a computer science graduate from NIT Calicut and likes to spend his spare time with his kids, following up on numismatic & philately activities and travel.
Varun Kapoor
Sr. Solutions Consultant, Digital Marketing
Adobe
Varun Kapoor leads the digital strategy for Adobe and helps customers in defining winning digital strategies and recommending the right combination of technology platforms.

Varun joined Adobe in 2013 and through his unique skill set combination of technology and business, has been instrumental in establishing Adobe Experience Cloud’s footprint in India. Varun is extremely passionate about helping the best of Indian brands to complete their digital transformation and become the leaders globally. In this regard, he has led both the pre-sales business development and post sales customer success efforts for Adobe.

Varun blogs frequently through Adobe digital dialogue on the evolution of technology, marketing and the future of businesses.

Prior to Adobe, Varun used to run the corporate strategy and business operation functions for Komli Media, and helped them become the leading adtech firm in APAC. Varun holds a master’s degree in business administration from Mudra Institute of Communications, Ahmedabad (MICA) and an engineering degree in information technology from Vellore Institute of Technology (VIT).

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Soumitra Dhankar
Sr. Solutions Consultant, Digital Marketing
Adobe
Soumitra works as a Senior Solutions Consultant, Digital Marketing at Adobe. He helps businesses acquire new customers and retain existing customers by improving digital marketing effectiveness using the Adobe Marketing Cloud solutions.

Soumitra has over seventeen years of experience in helping customers realize value from their Digital Marketing and CRM investments by working in different capacities such as a Solution Consultant, Project Manager, Business Analyst and a Developer using different solutions such as Adobe Marketing Cloud, Oracle CX Cloud and Microsoft Dynamics CRM.
Michael Klein
Head of Industry Strategy - Retail, Travel & Hospitality
Adobe
Michael Klein is the Head of Industry Strategy - Retail, Travel & Hospitality - for Adobe Systems. He leads a team of subject matter experts who work with Adobe’s global commerce clients to help them develop best-in-class digital marketing strategies. Michael is a thought leader in global commerce, and regularly contributes to industry events. He joined Adobe through the Omniture acquisition in 2009.

His vast experience includes over 25 years as a Senior Merchant and Marketer for brands such as the William-Sonoma, Harry & David, Discovery Channel Stores, eLuxury.com (LVMH Group), and wine.com. Michael is an active member of Shop.org and the Global Retail Marketing Association.
Steve Allison
Head of Technical Evangelism, M&E
Adobe
As a Head of Technical, Primetime International, Steve focuses on an end-to-end video and data solutions for broadcasters and Media & Entertainment businesses across Adobe’s full technology stack. He has spent many years working with clients to deliver high quality, monetisable video and consumption data. Working with broadcasters such as the BBC, RTL, Discovery Channel, LGi and NHK, Steve enables broadcasters and OTT companies to develop next generation video and data strategies to enable real-time ad monetisation and engagement.

Adobe understands that video delivery is not just about reaching audiences on all devices – it’s about the whole story from playback, to analytics and effective monetisation. Adobe Primetime brings together delivery, DRM, ad serving and analytics to provide an all-round solution to monetising video; whatever the device.
Scott Rigby
Head of Digital Transformation
Adobe
Scott Rigby is the Head of Digital Transformation, leading the digital transformation practice in APAC for Adobe Market Development & Evangelism group. He has more than 20 years of enterprise experience across digital strategy, transformation and marketing.

Scott has previously consulted to more than >200 clients in APAC such as: Kimberly Clark, Telstra, Citibank, Samsung, Lenovo, Disney & Air China.

His experience varies across retail, finance, telco, media, high-tech, travel and govt. industries. Scott is an MBA, and Certified Project Manager & Trainer.
Ankur Jain
Group Product Manager, AEM Forms
Adobe
As Group Product Manager, Ankur Jain drives the product strategy and roadmap for Adobe Experience Manager - Forms. He and his team are responsible for decisions ranging from high-level product investments to daily product development guidance in support of customers’ ability to deliver compelling and relevant digital experiences. Ankur joined Adobe in 2009 from Trilogy, where he led product management and specialized in solving industry’s toughest problems and delivering business value through relentless innovation and technology-powered business services. Ankur holds a master's degree in business administration.
Surbhit Jain
Senior Multi-Solution Architect, Adobe Global Services
Adobe
Surbhit Jain is a Senior Multi-Solution Architect at Adobe. He has experience in leading Digital transformation programs for Adobe’s largest clients, helping them carve out a successful roadmap for implementation and realize value from their investment in the Adobe Digital Marketing product suite.
Baljeet Juneja
Solutions Consultant - Digital Media
Adobe
Baljeet Juneja is a Solutions Consultant at Adobe. His responsibility at Adobe includes building enterprise solutions for customers and developing strong ecosystem around Adobe technology stack for Creative Cloud and Document Cloud across India. He comes with over 9 years of in-depth experience on various digital technologies. Baljeet has done Masters in Computer Applications from C-DAC, Noida and likes to spend his spare time with family, technology gadgets and listening to music.
Noah Lovitz-Wolfson
Solutions Engineer, Digital Marketing
Adobe
Noah is currently serving a dual role within the Adobe Livefyre business unit as Solutions Engineer and Evangelist. In this role, Noah is charged with helping assist the sales team with technical demonstrations, provide strategic insight into how to best utilize user generated content, and help drive Livefyre sales. In his role as an evangelist, Noah works with teams internally at Adobe to provide similar strategic advice on how to implement Livefyre and user generated content internally.

Noah has been in the digital marketing space for seven years with a focus on social media.
Avik Chakrabarti
Digital Marketing Specialist
Adobe
Avik is a Digital Marketing specialist with deep expertise in Marketing Cloud and Digital platforms. Avik is a member of the India Go to Market team and helps Adobe Marketing Cloud customers succeed in their digital quests. He has extensive experience in Consulting and manages engagement building for Adobe Professional services in India geo. With vast exposure across verticals, he advocates value and ROI realization of marketing cloud investments for Adobe’s clients in the India market. Prior to Adobe, Avik has worked with Accenture and IBM among others, where he has handled major Digital transformation initiatives. He loves driving and travelling in his spare time.
Akash Tyagi
Primetime Sales Specialist
Adobe
Akash Tyagi is the Product Specialist for Adobe’s Media and Entertainment solutions and Primetime. He has been instrumental in setting up New Practices, Product Launches and Growth strategies across different companies and has worked extensively with Media companies in India, South East Asia and the US building and executing their digital initiatives, OTT platforms and end user experiences.

As a part of the Industry Strategy team for Media & Entertainment at Adobe, Akash’s key focus is on leveraging his experience to helping Media companies drive Digital Transformation and help them solve various challenges in their OTT business like User experience, Personalization and Monetization.
Harvineet Singh
Member of Technical Staff
Big Data Experience Lab
Adobe
Harvineet Singh is a Member of Technical Staff at Big data Experience Lab, Bengaluru, India. He is interested in applications of machine learning algorithms to problems in customer analytics. He completed a Master’s program in Mathematics and Computing from Indian Institute of Technology Delhi in 2015. He has previously worked on applications of representation learning in online social network analysis.
Balaji Vasan Srinivasan
Senior Computer Scientist
Adobe
Balaji is a senior research scientist at the Adobe Research Big data Experience Labs, Bangalore, India. His research interests span the areas of natural language processing, data mining, machine learning, social data analytics and high performance computing.

He completed his Ph.D. in computer science at the University of Maryland in September 2011. His thesis was on Scalable Learning Methods for Speaker Recognition and Geostatistics. Balaji completed his M.S. in electrical engineering from University of Maryland in 2008 and B.E. in electrical engineering from Anna University (India) in 2006.
Tanya Goyal
Member of Technical Staff
Big Data Experience Lab
Adobe
Tanya holds a B.Tech in Mathematics and Computing from the Indian Institute of Technology, Guwahati. She interned at Adobe Research in summer 2014 where she worked on a project in Social Querying. Since joining the Big Data Experience Lab, Bangalore in 2015, she has been involved in several projects related to machine learning and natural language processing.

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